🖨️ The Case for Print: Why Direct Mail Still Outperforms Digital Alone

In a world dominated by digital screens, it’s easy to assume that traditional mail has lost its edge. But here’s the truth: direct mail remains one of the most effective tools in fundraising and marketing.

At Winning Strategy Group, we’ve seen it firsthand. While email and digital ads are important, direct mail consistently drives higher response rates and stronger donor loyalty.

Let’s explore why print continues to outperform—and how to use it strategically in a multichannel world.

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